CLAIRE DEACON

Problem

Everyone deserves the opportunity to thrive in whatever they pursue, regardless of their background. To achieve this vision the University of Southampton established the Ignite programme, which provides financial support and development opportunities to talented young people from disadvantaged backgrounds. 

 

Solution

We created a colourful and vibrant pack to contact alumni, asking them to help support the programme with a financial gift, making it possible for prospective students to succeed at Southampton and achieve their ambitions at University and beyond.   

Agency: Black Bear Creative

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Client: University of Southampton

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role: Art Director

Copywriter: Georgie Baker